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Zoom Magazine B Magazines BRAND Documentary Magazine No 45 L'Occitane
Zoom Brand Documentary Magazine No 45 L'Occitane
Zoom Magazine B Magazines BRAND Documentary Magazine No 45 L'Occitane
Zoom Magazine B Magazines BRAND Documentary Magazine No 45 L'Occitane
Zoom Magazine B Magazines BRAND Documentary Magazine No 45 L'Occitane
Zoom Magazine B Magazines BRAND Documentary Magazine No 45 L'Occitane
Zoom Brand Documentary Magazine No 45 L'Occitane
Zoom Brand Documentary Magazine No 45 L'Occitane
Zoom Brand Documentary Magazine No 45 L'Occitane
Zoom Brand Documentary Magazine No 45 L'Occitane
Zoom Brand Documentary Magazine No 45 L'Occitane
Zoom Brand Documentary Magazine No 45 L'Occitane

Brand Documentary Magazine No 45 L'Occitane

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Brand Documentary Magazine No 45 L'Occitane

The history of L’Occitane dates back to 1976 in the vibrant city of Marseille, wherein the young Olivier Baussan began producing soaps that were inspired by folk medicine from the French Provence. Under Baussan’s vision, the company continued to flourish by offering high-quality beauty products concocted with essential oils extracted from the verdant fields of Provence. L’Occitane has always believed in speaking the language of the land, as well as that of the farmers, and is putting its beliefs into practice by releasing products in tandem with the harvesting season of each ingredient and defending the skills and well-being of its farmers.

 

Contents:

  • INTRO
  • EDITOR’S LETTER
  • COMMENTS L’Occitane on Instagram
  • OPINION Jeanne Dréan, Beauty Director of ELLE.fr
  • MARKET Beauty brands focused on distinctive locales
  • INTO THE STORE L’Occitane at the Louvre
  • INNER SPACE The brand vision found in L’Occitane’s signature products
  • USER’S CHOICE Some distinctive ways to see L’Occitane
  • EN PROVENCE Provence and respect for nature
  • OPINION Patricia Montesinos, Provence Experience Manager of L’Occitane
  • FROM WHERE I STAND The L’Occitane family talks about the company’s spirit of respect and sharing
  • EN PARIS Parisians talk about Provence
  • OPINION Marine Parmentier, founder and CEO of Mirz Yoga
  • WELLNESS AND THE CITY Wellness from the perspective of urbanites who understand Provence’s art of living
  • BRAND STORY How L’Occitane created a solid position for itself in the beauty industry by respecting nature
  • FROM LAND TO L’OCCITANE The stories behind L’Occitane’s products and ingredients
  • FOUNDER Olivier Baussan, the pillar of the L’Occitane spirit
  • FIGURES L’Occitane by the numbers: brand power and social responsibility
  • OUTRO

B Magazine dedicates each issue to the story of one specific brand, which is one of the well-balanced brands that JOH. discovers from around the world based on four standards: beauty, practicality, price, and philosophy. And each issue is packed with B™s unique insights and in-depth analysis. B Magazines receives no advertising profits or financial support from the brands it introduces.

Brand Documentary Magazine No 45 L'Occitane

$32.95

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