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Brand Documentary Magazine No. 73 Chanel

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Brand Documentary Magazine No 73 Chanel

Chanel, a global luxury goods company, was founded in France by Gabrielle Chanel at the beginning of the last century. The brand offers a broad range of luxury products encompassing ready-to-wear clothing, leather goods, accessories, eyewear, fragrances, cosmetics, skincare, fine jewelry, and watches with a network of 198 Chanel fashion boutiques worldwide including the legendary 31 rue Cambon address in Paris. Chanel is also renowned for its haute couture presented in Paris. Under the creative direction of Art Director Karl Lagerfeld, Chanel is dedicated more than ever to ultimate luxury, quality, and exceptional savoir faire.

Brand Documentary Magazine

B Magazine dedicates each issue to the story of one specific brand, which is one of the well-balanced brands that JOH. discovers from around the world based on four standards: beauty, practicality, price, and philosophy. And each issue is packed with B™s unique insights and in-depth analysis. B Magazines receives no advertising profits or financial support from the brands it introduces.

Inside this issue

COMMENTS Chanel’s powerful influence revealed in commentary by media and public figures
QUINTESSENCE Definition of fashion and luxury by Gabrielle Chanel and Karl Lagerfeld
AT THE GRAND PALAIS Where Chanel showcases the magic of its collections in creative renditions of Paris
OPINION Eric Pfrunder, Chanel Image Director
RUNWAY Chanel’s world view reflected in its Spring-Summer 2019 Ready-to-Wear Collection
PEOPLE Caroline de Maigret, Chanel global ambassador, and Michel Gaubert, sound designer
AFTER THE SHOW Lily Taïeb, actress and model, and Soo Joo, Chanel brand ambassador and model, speak about the Chanel brand
PEOPLE Gee Eun, creative director of YG Entertainment, and Laure Hériard Dubreuil, founder of The Webster
PUBLICATION Chanel’s heritage and world view represented in art publications
AT HER APARTMENT Chanel’s 31 Rue Cambon apartment housing the eclectic objects that inspired Chanel collections
OPINION Amanda Harlech, creative consultant
PERSONAL STYLE Five people speak about the joy of styling with Chanel items
TALKS Chanel described by Justine Picardie, editor-in-chief of Harper’s Bazaar UK, and Kwangho Shin, editor-in-chief of Vogue Korea
AT PLACE VENDÔME The Watches and Fine Jewelry boutique and other workshops located at Place Vendôme
GRASSE Authenticity of Chanel perfumes preserved by Pégomas in Grasse and Olivier Polge, Chanel’s fourth generation perfumer
OPINION Lucia Pica, Chanel Global Creative Makeup & Color Designer
AT THE BOUTIQUE & SPA Chanel Le Marais Beauté, delivering the brand’s narrative, and Chanel au Ritz Paris Spa, maximizing the values suggested by Chanel skincare
CREATION Chanel’s classic items featured and reiterated
CRAFTSMANSHIP Four ateliers inheriting the tradition and heritage of the Chanel legacy
BRAND STORY The life of Gabrielle Chanel, creator of a distinctive fashion empire, and the timeless brand’s influence throughout the years
INTERVIEWS Virginie Viard, Chanel Creative Studio Director, and Bruno Pavlovsky, President of Chanel Fashion
ARCHIVE Themes introduced in collections over the past two years
COMMUNICATIONS Chanel’s traditional values communicated through new media
MONSIEUR Iconic men who helped Chanel expand into the men’s category

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